Run your own marketing with Claude. In two days.
A two day AI marketing workshop for Australian small business owners, with six months of support.
Seats are limited. We review every application.
Marketing keeps landing at the bottom of your list
You run the business. Marketing is the job you do last, late at night, if you do it at all.
The logo is tired. The website is out of date. The social posts come in bursts. An agency feels like a lot of money for a small business, and doing it all yourself takes time you don’t have.
AI can do much of this work now. But a blank chat box won’t get you there. You need your marketing set up properly, once, so Claude knows your business and does the work the way you would.
Your brand, website and Claude set-up, finished in two days
You leave with finished work, not notes about what to do next.
A finished logo
Not concepts. A logo you can use on Monday.
A Webflow website
Built on your own Webflow account, on your own domain, with your words and your photos.
Stationery
Business cards, letterhead, email footers, and PowerPoint and Word templates.
Print-ready collateral
Flyers, small brochures and posters, ready to send to the printer.
Social tiles
Designed to match your brand, with captions and hashtags to go with them.
Your own Claude Cowork set-up
Each part of your marketing lives in its own Claude project, on your laptop, so your information stays with you.
You walk out with the work, and an assistant that knows how to make more of it.
How the two day AI marketing workshop works
Hands-on Claude training, on your own business, with the PIER team next to you.
- Apply. Tell us about your business. We review every application, and if it’s a good fit we invoice you to confirm your seat.
- Two days in the room. 9am to 5pm, on your own laptop. You set up Claude Cowork, then build your logo, website, stationery, print pieces and social tiles, one project at a time.
- Six months of support. A weekly group call on Teams, chat access to the team, and ticketed support whenever you’re stuck.
The workshop is where you build it. The six months is where you get good at it.
Upcoming Claude workshops across Australia
Choose the city and date that suit you. Each workshop runs two days, 9am to 5pm, and seats are limited.
Not seeing your city? Tell us where you’re based on the application.
Who this AI training is for
This is for you if
- You own or run a small business in Australia
- You want to do your own marketing, not hand it off
- You’ll bring a laptop and build real things on the day
- You’ll have a paid Claude plan (Pro or higher), your own Webflow account and access to your domain
This probably isn’t for you if
- You want someone to do it all for you
- You’d rather watch a recorded course in your own time
- You can’t bring a laptop
- You want a quick fix without putting in the two days
If that sounds like you, apply. If you’re not sure, apply and ask.
Results from the room
Our first workshop runs on 9 and 10 December 2026. Photos and results from the room will go here straight afterwards.
Run by PIER Marketing Group
PIER is a marketing and brand agency based in Victoria. We have been helping businesses with brand, websites and marketing since 2014.
We use AI inside our own agency every day. This workshop shows Australian business owners how to do the same for their own marketing, using Claude.
PIER is independent. We teach Claude, which is made by Anthropic, but this workshop is run by us.
Alex Stock-Haanstra, co-founder and Managing Director, PIER Marketing Group
Questions we get asked
Is this run by Anthropic?
No. PIER Marketing Group runs the workshop. We teach Claude, which is made by Anthropic.
Do you try to upsell during the workshop?
No. The two days are for building your marketing. If you want support after the six months, we only invoice you when you ask.
Will this work for my industry?
Most small businesses that sell a product or service are a good fit. If we don’t think it will work for yours, we’ll tell you when you apply.
What happens at the end of the six months?
Your brand, website and Claude set-up are yours and keep working. If you want more support, tell us and we’ll send the next invoice. There’s no pressure either way.
How much time will I need after the workshop?
Most of the building happens in the room. After that, how much time you spend depends on how much marketing you want to do. The weekly call and support are there to keep you moving.
I’m not in the host city. Can I still come?
Yes. Workshops run in different cities, listed in the dates above. Choose the one that suits you and plan your own travel and accommodation.
Can I bring someone?
Yes, but each person needs their own seat. A business can book any number of seats.
What support do I get after the two days?
For six months you get a weekly group call on Teams, chat access to the team, and ticketed support. Tickets are answered within two working days, and you can have one open at a time.
What do I own at the end?
Everything you create is yours: your logo, website content, stationery, print pieces and social tiles. The “brains”, PIER’s ready-made instructions that teach Claude each marketing job, stay PIER’s.
What is Claude Cowork?
Claude Cowork is Anthropic’s desktop app that lets Claude work on tasks and files on your computer. We use it so each part of your marketing has its own project on your laptop, and your information stays with you.
Which Claude plan do I need?
Claude Pro or higher. It needs to be in place for the workshop.
What do I need to bring and have ready?
A laptop, a paid Claude plan, your own Webflow account and access to your domain. We’ll show you how to set up Webflow, and PIER may receive a referral commission from Webflow when you do.
I’m not technical. Will I cope?
Yes. You don’t need technical skills. We go step by step, and the team is in the room to help whenever you get stuck.
Is this a course or a workshop?
A workshop. You spend two days in the room with the PIER team, building your real brand, website and marketing, then get six months of support. It isn’t a recorded AI marketing course.
Apply for the next workshop
Tell us about your business. We review every application and reply by email.
Seats are limited.